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Tablet boom good news for LeapFrog

Posted on Wednesday 20th February 2013 at 15:30 PM — by ConnorSephton

hardware fprThere are always some unlikely benefactors from the world of tablets, and the educational firm LeapFrog, which offers hardware for young kids learning how to count and read, is one of them.

The company has began to make tablets which make the most of touch-screen technology to make learning fun. LeapFrog’s revenues have now leaped by 90% (if you’ll excuse the pun) over the last quarter.

Unfortunately for this company, it isn’t going to be green shoots all of the way. Considering how the Apple App Store and Google Play offer many dedicated apps for young children – not to mention the ability with some Android tablets to create accounts specifically for the kids – some adults may choose to buy a fully-fledged device and then install apps for their kids instead of buying a device that they will outgrow altogether.

This, when combined with the new educational tablets expected to hit the market in 2013, may mean that there could be choppy waters ahead for LeapFrog in remaining profitable.